Don't Say Velcro

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Kid Kaos : Honestly you should called yourselves "Hook and Loop" so that you won't have to worry about that stuff

K H : I didn't know Hook and Loop was even a company. They sure make make good velcro tough.

Numeroid : Funny video but I'm still gonna call it velcro lmfao

Ricky Merrefield : This video is clearly meant to be humorous and tongue-in-cheek. Nobody at Velcro thinks this video is going to change people's vocabulary.

Ty Grenier : You are only *just now* making an effort to keep people from using Velcro as a generic word? Probably a little too late.

randomtv2015 (: : I didn't even know Velcro was an actual brand till now.

blackmanfu : I'm still going to call it Velcro. And if that makes you cry, grab a Kleenex. Now where did I put my Vaseline...?

AllyourBase3 : yeah good luck with that. talk to Xerox

LoneAsianCajun : Not sure why everyone is so butt hurt. This is a clever and creative video with a hilarious message. I dig it.

Matthew Jewell : I love VELCRO® Brand hook and loop.

SchroedingerLifts : Apparently people on YouTube are very bad at recognizing joke videos and picking up on when messages are tongue-in-cheek. How can you watch this and think Velcro is doing it in earnest?!

Karl Smith : "The sneaker heads will be like "Ahhh he got the hook and loop" Sorry guys. Doesn't work.

Piwi : this was actually fun

Trivvy : "Hook and loop" - 3 syllables "Velcro" - 2 syllables Sorry, sticking with what's easier to say.

W. Arthur Buchanan II : This is hilarious. I had to check to be sure, but I'll tell my customers we sell Velcro brand hook & loop. Or just Velcro for short.

kenny : lol this marketing is actually pretty good, it's just a hit or miss thing, next time just get a few bots to get that initial positive reaction so the community follows. or u know, hire me. anyway, peace.

Radio Citrus Podcast : Not only will I continue to call it velcro, but this song has further persuaded me to purchase non Velcro branded velcro.

Jacquobite : It's funny I haven't seen Hoover make sarcastic youtube videos.

LastofAvari : That's just glorious. Thanks for the link, Reddit.

Ty Perdon : VELCRO VELCRO VELCRO VELCRO VELCRO VELCRO VELCRO VELCRO VELCRO VELCRO VELCRO VELCRO VELCRO VELCRO VELCRO VELCRO VELCRO VELCRO VELCRO VELCRO VELCRO VELCRO VELCRO VELCRO VELCRO VELCRO VELCRO VELCRO VELCRO VELCRO VELCRO VELCRO VELCRO VELCRO VELCRO VELCRO VELCRO VELCRO VELCRO VELCRO VELCRO VELCRO VELCRO VELCRO VELCRO VELCRO VELCRO VELCRO VELCRO VELCRO VELCRO VELCRO VELCRO VELCRO VELCRO VELCRO VELCRO VELCRO VELCRO VELCRO VELCRO VELCRO VELCRO VELCRO VELCRO VELCRO VELCRO VELCRO VELCRO VELCRO VELCRO VELCRO VELCRO VELCRO VELCRO VELCRO VELCRO VELCRO VELCRO VELCRO VELCRO VELCRO VELCRO VELCRO VELCRO VELCRO VELCRO VELCRO VELCRO VELCRO VELCRO VELCRO VELCRO VELCRO VELCRO VELCRO VELCRO VELCRO VELCRO VELCRO VELCRO VELCRO VELCRO VELCRO VELCRO VELCRO VELCRO VELCRO VELCRO VELCRO VELCRO VELCRO VELCRO VELCRO VELCRO VELCRO VELCRO VELCRO VELCRO VELCRO VELCRO VELCRO VELCRO VELCRO VELCRO VELCRO VELCRO VELCRO VELCRO VELCRO VELCRO VELCRO VELCRO VELCRO VELCRO VELCRO VELCRO VELCRO VELCRO VELCRO VELCRO VELCRO VELCRO VELCRO VELCRO

Luis de Rivas : Hook And Loop?!? You guys are just as guilty diluting the brand. For example, look at Velcro Brand products on Amazon: Many product packages don't say it's a fastener, 'Hook and Loop' or give a name for the product at all! "General Purpose Stick on", "Industrial Strength", "Heavy Duty Stick On" - Aside from Velco Brand, this is what you boldly proclaim on the front of packages. Are we to call them 'stick ons'? Yo, I want a pair of 'stick on tie shoes'....Say what? 'Hook and Loop tie shoes', dude. Sorry, man; we don't carry that. You know, 'Velcro'. Oh... 'Velcro tie shoes' , why did you just say that in the first place?

paradice : velcro sounds better

Zachary Windsor : I'm calling it velcro anyway just out of spite. That way, your trademark with dissipate as it becomes common name. Just like all band aids are band aids, so now the brand has to call it "band aid brand".

Zefareu Privatis : Discourage people from using your brand name. Good plan.

NPC #48,928,573 : Ok i got go now lemme get my velcro shoes and my velcro wallet and my velcro socks and my velcro car and my velcro jacket

Sappy Sapster : This is one of the best things I have seen all week. I will try very hard not to call it &*^!@# and share this to anyone who will watch it on ... that social media site.

likwidflame : How to backfire, John Oliver Style.

Crayola Clouds : Guts, it's obviously a joke, calm down

John Smith : My Velcro didn't hold up now I have to get some Kleenex and Clorox to clean the spill and probably use some Germ X after.

Michael Finnerty : should call it ssrrcccctttccchhhh one word and its the sound it makes

TechTime : Maybe it would be cheaper to just give up the trademark.

madichelp0 : 0% chance of "hook and loop" taking off, but a damn catchy song nonetheless.

Dan Bellinger : Do people actually call bleach products Clorox? I've not heard it personally as common for bleach. The others? Sure

Donny : Comments are full of idiots who don't understand satire.

DrMD : Working as an aircraft mechanic, EVERYONE in the industry will call it Velcro, so it a WAY to late to change the naming

Konrad Okoński : No worries guys, nobody even heard of you in Poland, there won't be any infringement.

George Knight : Brilliant song, very catchy, well made point, very funny, and yet... it's still fucking velcro. The difference between Velcro (R) and velcro is the logo and the (R). If you didn't like it you shouldn't have waited 60 years to address the problem.

Connor Dombroski : I found this hilarious lol Unsuccessful.... but still very funny

R&R Media : Hook and loop? Nah, velcro.

Omar Kayal : Sorry, no one is ever going to call it hook and loop. Thats just reality

almcken2 : This is like trying to tell me Plato isn't a planet.

PissPoorPete : I'm going to find some off-brand velcro, and just stick it to things. I may the Hoover up the mess, when that fails, i'll go Google the way to do it properly. We don't get to decide how the world uses words, stop being a cuck about it.

Devin Ganger : Funny how you complain about losing your trademark to brand dilution, but you've managed to survive just fine 40+ years past the expiration of your patent. REALLY not losing any sleep about your odds.

Applehash : overly expensive - generic velcro far more economical.

Canuck S : Internet and people's mind 101: I don't tell people what you don't want them to do. Cause it's gonna be worst

Marc : Tell that to Hoover. :-)

ThePuppyTurtle : So what you're saying is that using the term velcro defies your interests as a corporation and will cause you to lose some of the trademark control you can use to exert power over others? VELCRO VELCRO VELCRO VELCRO VELCRO VELCRO VELCRO VELCRO VELCRO VELCRO VELCRO VELCRO VELCRO VELCRO VELCRO VELCRO VELCRO VELCRO VELCRO VELCRO VELCRO VELCRO VELCRO VELCRO VELCRO VELCRO VELCRO VELCRO VELCRO VELCRO VELCRO VELCRO VELCRO VELCRO VELCRO VELCRO VELCRO VELCRO VELCRO VELCRO VELCRO VELCRO VELCRO VELCRO VELCRO VELCRO VELCRO VELCRO VELCRO VELCRO VELCRO VELCRO VELCRO VELCRO VELCRO VELCRO VELCRO VELCRO VELCRO VELCRO VELCRO VELCRO VELCRO VELCRO VELCRO VELCRO VELCRO VELCRO VELCRO VELCRO VELCRO VELCRO VELCRO VELCRO VELCRO VELCRO VELCRO VELCRO VELCRO VELCRO VELCRO VELCRO VELCRO VELCRO VELCRO VELCRO VELCRO VELCRO VELCRO VELCRO VELCRO VELCRO VELCRO VELCRO VELCRO VELCRO VELCRO VELCRO VELCRO VELCRO VELCRO VELCRO VELCRO VELCRO VELCRO VELCRO VELCRO VELCRO VELCRO VELCRO VELCRO VELCRO VELCRO VELCRO VELCRO VELCRO VELCRO VELCRO VELCRO VELCRO VELCRO VELCRO VELCRO VELCRO VELCRO VELCRO VELCRO VELCRO VELCRO VELCRO VELCRO VELCRO VELCRO VELCRO VELCRO VELCRO VELCRO VELCRO VELCRO VELCRO VELCRO VELCRO VELCRO VELCRO VELCRO VELCRO VELCRO VELCRO VELCRO VELCRO VELCRO VELCRO VELCRO VELCRO VELCRO VELCRO VELCRO VELCRO VELCRO VELCRO VELCRO VELCRO VELCRO VELCRO VELCRO VELCRO VELCRO VELCRO

EY : I suppose they want us to stop calling shirts with collars polos, referring to mopeds as vespas, and assuming all pregnancy pills are plan B also.

jack light : I just took time out from hoovering the inside of my JCB to google that. I was so distracted I walked straight into a dumpster, and now I need a band-aid for the cut on my arm. I wiped some of it with a kleenex, and smeared some vaseline over it.

brandini _ lel : Velcro