Ikea "Lamp" Commercial - Hi Res

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Inkan1969 : Don't worry, the lamp got a job at Pixar.

24Ufa : Apparently "hi res" = 240p.

bianca williams : this lamp feels nothing and i felt everything 

Peace Love Bunny : That heartless bastard at the end.

OmegaHulk2010 : Pixar would like to have a word with you ikea.

Layla Layla : The sadness is over waste and consumerism; not over the lamp.

Some guy idk : I dont care about some stupid waste or consumerism that lamp didnt deserve this

William Engel : 240p really high res

Brit Stormy : Ironically, the true crazy people are the ones that don't feel anything, because: (1) Throwing out a working lamp is wastage and insane consumerism. She seems entitled and selfish. She could have given it to someone in need and both the lamp and new owner would be happy. (2) Even if we haven't gone through it, people empathize with loneliness and abandonment... there's nothing worse than being dumped for something "newer", or not having friends, or being told you are worthless, etc., and that's why everyone gets sad about this stuff. >.<

Penelope Snopes : I still feel terrible for the discarded lamp.

CAPSLOCKISONDAMNIT : 240p was never 'hi res'

PokePersonPower : Well people who die don't have any feelings anymore either, but i can still feel bad for them

ScreamingScallop : Brilliant direction. The "POV" shot as the lamp is being carried from its only home, the way it seems to shiver in the wind; the whole thing's a beautiful lesson in manipulation. I was on the verge of crying when the big Swede waltzed in and started chewing me out.

Scott Brown : This isn't hi res at all.

GrahamChapman : Mono no aware. Translation: “The pathos of things”, or “an empathy toward things”, or “a sensitivity to ephemera.” A Japanese term used to describe a state of awareness of the impermanence or transience of things, as well as the associated feeling of gentle sadness or wistfulness at their passing.

LaughOutLoud : I want the lamp. Hehe! Poor thing!

Brinley Fisher : This is beautiful. *sniff*

alvarokas : but the old on has a human affect for all the good moments that we lived beside that lamp... this is about... do you really need that new lamp? or is it just a cool thing from Ikea? Anyway, i can see the great concept from Spike Jonze but I don't like the ending.

Allison Williams : It reminds me of the light in the pixar movie intro.

Justinas Kuprys : I wish there was someone saying 1 in every 5 lamps, is brought out onto the streets every week. Help these lamps, by giving them a home, and some love.

laroldenator : Who the hell throws out a perfectly good lamp?

gilki[] : why is it so easy to personify lamps? is it the humanlike posture?

Искандер Сайфуллин : But why the hell her throw up a perfectly good lamp?!

Yosh Talwar : Potato HD

Johnny Zhang : Year 2017: I still feel bad for the lamp.

24edy : He brings up a good point lol,

Steven Fickey : Brave little toaster disagrees with you.

Aki silver : this is beautiful

Masticando : Unböring

Wayne Koltchigin : The guy at the end kinda made me jump a little because I didn't expect him to be in it

Raymond Mallozzi : IKEA makes some weird ass commercials...

2Bridgeyboo : I loved my mom's reaction. Because "She's crazy." ;)

shortyyy22 : ppl care more about a damn lamp than actual human beings without a home.

karedikprizma : i say planned obsolescence and nothing else...

Pohan : well played, Mr. Jonze...well played.

Daniel Fewchuk : Hi Res.. You keep using that word.. I do not think it means what you think it means..

Sampo Syreeni : Hjertelös, anar jag.

Franco Sanchez : 240p "Hi res"

PanicHappy : Nigma brought me here.

Sammy Sam : Roosterteeth!

sinhae100 : Okay but have you seen the Brave Little Toaster?

TheSupremeGunman : I'm going to need a picture if you really want me to hi-res it...

ramimarkusmaunula : But the high-definition zits and haemorrhoids really bring the experience to the new decade.

ramimarkusmaunula : Hi-res my ass.

Alexander Calderon : @Mako956 i mean crazy hahha

Alexander Calderon : Actually no this makes you think the lamp has feeling by making it look sad and looking up at the new one so no im not scary (:

Star Of Magi : Spike jonze masterpiece

Kieran Mullen : Kinda wasteful if it works.

Redths : @Athaeus I think its a made up swedish word for non-swedes to believe its a swedish word. They have done it before.

thelamestshitever : Its from 2007