The Dark Side Of Harajuku Style You Haven't Seen Yet | Style Out There | Refinery29

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On this episode of Style Out There, our host, Connie Wang, takes us to Tokyo to meet the individuals pioneering the Harajuku subculture of Kawaii, more specifically Yami Kawaii. This style of fashion accentuates cuteness while incorporating symbols that represent death. Watch this episode of Style Out There to delve deeper into this morbid trend in Tokyo! ABOUT SERIES In fashion, what's seen on the streets is just as important as what goes down the runway. R29's Style Out There takes a look at the drastically different subcultures around the world, examining the myriad influences that color what we wear — and why. ABOUT REFINERY29 Refinery29 is a modern woman's destination for how to live a stylish, well-rounded life. RELATED CONTENT What Harajuku Girls Really Look Like India's Transgender Community: The Hijra How Korean Couples Do PDA SEE MORE REFINERY29 VIDEOS SUBSCRIBE TO REFINERY29 Subscribe to the Refinery29 channel: For the latest trends and videos, visit: Like Refinery29 on Facebook: Follow Refinery29 on Twitter: Heart Refinery29 on Instagram: TALENT Follow Connie Wang on Instagram:

Comments from Youtube

Keurlock : The beginning though Girl: This is so cute but,uh, what does it say? Boy: *I want to die* ... Girl: *Oh*

Casper : The fact that Hanayo's husband cares enough to think about ways to keep her from committing suicide (because there's no support systems), he thought about how she loves cats and he took his time to take her to a store full with cats brought me to tears. Someone should tell her that she is loved and she matters. If she was in America she could get the right help. If she killed herself, her husband would be so sad.

Bella Boyles : Someone get that woman a cat she needs a fluffy cat to cheer her up

Olliekets playlists : I love how respectful the interviewer was

Jaz Xx : Sorry but Am i the only one who noticed that he was still moving in the mirror when he was still 😂

boiii it's Abbey : “This is so cute, what does it say?” “I want to die” Me: I’ll take 10

Maria : Came here expecting some edge, finished the video almost crying

Delby Dank : This is so cute, what does it say? I want to die I Just died

Eleftherion : The style is empowering because, even in the deepest depression, this can allow a person to look into the mirror and say, "I feel cute. I look cute. I am cute." It forces the wearer to contribute to self-care as well - you can't pull off yami-kawaii with dirty hair and body odour.

MelaninMe Asmr : I love the concept. Suicide and depression isn't a "cute" matter buuut the youth could express their pain through fashion....sort of like transmute it ya know

Panic! at the. idk : Aw her husband takes her to cat cafes so she "doesnt fall back into melancholy" :( thats true love

Ėcłïpsę Håsü : Why is everyone ignoring the fact *THAT CATS NAME IS POTATO!*

Yanne Arroyal : At first , I really dislike Yami kawaii because I thought that it brings out negative influences towards the society but after hearing Bisuko reasoning that he did that as a therapy , I kinda cried a bit.

Muffin Toast : Mood: Needing to properly represent suicide and mental health but the aesthetic plays so well into your masochistic nature.

Daniel Jethro : Kawaii = Cute Kowaii = horrifying and i Think she said Kowaii not kawaii

Hanna Azumi : This is so cute what does it say? *I want to die* *Ohh*

fuckyourexistencesbitch : girl: this is cute uh what does it say boy: i want to die me: same

Mom Friendss : Girl: This is cute but uh what does it say? Boy: I want to die Me laying on my bed at 2am: same

Wafa Basbous : She looks like Jaiden animations


Tierra : 0:10 “this is so cute, what does this say?” “i want to die” ... “oh”

ITS AUBREY💙 : There voices are soo soft and weirdly sorta cute

Meave Louise : If people want to get into their raw emotions by using fashion or anything to make themselves happy or therapy, that is okay. Unless it doesn’t hurt anyone, including you, it’s okay. It’s okay. 💙

Esmeralda Gonzalez : I guess I never realized that my tie of love to "kawaii" and Japanese culture, was a coping mechanism for myself. It's good to learn new things about yourself. Actually I recall someone asking me "Are you sure you're okay? Usually people who laugh and act as happy as you do all the time, are the saddest". So I think I will appreciate my love for it more.

Kawaii Neko : Hanayo made me so heckin sad I really hope she gets happier and develops a will to live.

Rina's GALAXY : I feel bad for Bisuko, and I have positive feelings on Yami Kawaii. I think its really cute nad it expresses peoples feelings.

Erica Ervin : So this entire style is just an elaborate cry for help?

Jack Avery : 5:33 did anyone else realize that only his reflection was moving???

Princess Thotiana : I love this look any girl I see doing this I'm gonna compliment and support them instantly.

Some Edgy Thirteen Year Old : Notice how Hanayo, forgive me if spelt it incorrectly, is almost laughing as she speaks about her depression and suicide attempts, some people do speak about their emotions in a joking or in ironic way. It's used as a coping mechanism, some may find it strange but to those who use it, it is a way to keep you happy and not bawl your eyes out.

hajar karam : As I have been struggling with depression wearing dark stuff put dark photos on my profile picture and writing weird posts was really helpful, keeping it all in was harder so I really think I would have taken that style if I was Japanese

1theFULL : The last time i was trying to commit suicide was 14yrs ago when i was 15 - dealing with extreme depression with no moral support. Got bullied for having such a peculiar taste and doesnt fit in the society. Enjoying Emily the strange and enjoying animes was really made people rolling their eyes upon me and start to called me by weird names. This video really gave me a slap of reminiscences on how depressing can it be and lonely. These people really need support to able to go through their mental issue. I’m quite thankful to my used to be boyfriend (and now he’s my husband) for all the support and all the positiveness he planted in me. Depression is getting lesser and lesser each day. And everybody deserves someone that can be their happy pills in the most positive way.

XCDJ K : God I feel like crying now. It's not like I feel sad for them, I feel sad for myself.

A A : Yame Kawaii translate Cute But Psycho

Cucho Shinobi : is a form to say i want to die but don't let me die.

laama lapsonen : Like if u like "menhera" style 💊💉

Plasticc Cookii : They're still *frigin cute* tho

Aelfy Carcini : I don't think someone who wears yami kawaii style ever commit suicide... they're dealing with the bad feelings they have inside, express it and made catharsis. On the contrary, I think yami kawaii is a healthy way to exorcise their demons.

Deko Kyu : Yami Kawaii is the act of coping with depression or being outcasted. It's when you take what you hate about yourself and turn it into attention. It is not wrong to enjoy these types of coping mechanism. Certainly, it may be weird to a normal person but bare in mind that there is still a bitter truth to weird hobbies. If someone enjoys looking at or doing Yami Kawaii, please do not look down or stare blankly or be weirded out. Make friends with them and try to listen to their reasonings. Yami Kawaii is a hobby like drawing or cosplaying. Turning something depressing into a hobby can be uplifting. It may be a temporary escape but at least it's the first step to rid the mind of negativity; seeking others.

Lucille : i really want that syringe necklace.

2Yeon Stan : Doki Doki Literature club IN A NUTSHELL

Your local crackhead. : Well time to move to japan.

Sakura Yasuda : I went to Harajuku in October 2018 and I didn’t see very much dressed people like that but it was very fun and I bought some things I’m Japanese, born and raised in Australia so I know how overseas people feel about this and it’s really weird but I can’t hate Japan it’s where both of my parents are born and raised. I do like Japan but I don’t think I’ll go again because the air in Tokyo is disgusting and so different to Australia. So much gas and toxic oil and way too much people. Some parts of Japan are beautiful but there are dark sides. My dad told me to describe Japan and I said: A world of plastic. Everyone is doing the same jobs,designs and living the same. Japan hides a lot of bad things because they don’t want their people to go away, for example, they didn’t tell people that the gas that can kill people had leaked and a lot of people died. If I had to compare Japan and Australia, it would be Australia. If you read this whole idea of mine, thank you I really appreciate it. My name is Sakura and I am 12.

Crayon : Creepy cute is all over internet and not only in Japan, tumblr is the biggest example. The only difference is that there isn't a fashion trend for it in the west

cailley : "what does this say?" "I want to die." "ill take ten"

Camswag123 : A beauty pageant that celebrates differences Kicked off for talking about her suicidal past

Panic!Athetwentyøneimagine chemicalARMY : Girl: This is so cute what does it say? Man: I wanna die... Me: Perfect where do I get one! No, but really. I have been struggling a lot with depression and suicide. If we did this in America, we would be taken to a mental hospital. If you have a problem in America they think you are crazy. People never take me seriously. Just remember. I am there for you.

Loelle Mellergaard : "its so cute but what does it say?" guy: "I want to die" her: "oh" LITERALLY ME WTF

Kim Royal : What does this say? *I want to die* host: oh.... Me: *me too fam...*